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 Bareilly: +91-8475002635     Gr. Noida: +91-7428756881

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Masters of Business Administration

Course Overview

MBA (Masters of Business Administration) is two Year full time post graduate degree program, comprising two semesters each year, approved by AICTE and affiliated to Gautam Budha Technical University (GBTU), Lucknow /Mahamaya Technical University (MTU), Noida. MBA program enable you to earn a high level, specialist qualification, acquiring a skill set and expertise that could benefit you in any business environment.

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The degree program will prove invaluable to anyone wishing to success in the world of business, and will enable you to gain both the skills and knowledge to perform effectively in a cutting edge business environment.

The aim of the MBA degree is to develop students' business expertise through an enhanced capacity for integrity, judgment and intuition. MBA students develop advanced competency in a number of key disciplines including accounting, economics, finance, marketing, IT and strategic management.

The learning goals of the degree are designed to meet the needs of today's rapidly changing enterprises including areas such as electronic business, finance, banking, corporate accounting, marketing, operations management, employment relations, management in the public, private and international spheres, information technology, engineering, event management, tourism, sport, arts and leisure management.

The focus is on developing specific skills including the ability to integrate accounting, finance, marketing and management skills for progressive solutions and sound management decisions; capacity for analyzing and synthesizing complex information and knowledge for tactical and strategic business decisions; effective leadership and teamwork skills; designing innovative business models and strategies that adhere to the principles of responsible corporate governance and social responsibility.

Specialization is available

  • Marketing
  • Human Resource
  • Financial Management
  • International Business
  • Information Technology

Open Specialization

  • Insurance & Risk Management
  • Hospitality Management
  • Project Management
  • Rural Management

Specialization in MBA

Semester- I

  • 1- Principles & Practice of Management
  • 2- Managerial Economics
  • 3- Accounting & Financial Analysis
  • 4- Organisational Behaviour
  • 5- Business Statistics
  • 6- Marketing Management
  • 7- Computer Applications in Management
  • 8- Communication for Management

Semester- II

  • 1- Business Environment
  • 2- Business Laws
  • 3- Research Methodology
  • 4- Operations Research
  • 5- Production & Operations Management
  • 6- Cost & Management Accounting
  • 7- Financial Management
  • 8- Managing Human Resources
  • 9- Comprehensive Viva (CV)

Semester- III

  • 1- Supply Chain Management
  • 2- Strategic Management
  • 3- Management Information System
  • 4- Consumer Behaviour & Marketing Communication
  • 5- Specialization Group -1 Elective
  • 6- Specialization Group -1 Elective
  • 7- Specialization Group -2 Elective
  • 8- Specialization Group -2 Elective
  • 9- Summer Training Project Report

Semester- IV

  • 1- Entrepreneurship Development
  • 2- Corporate Governance, Values & Ethics
  • 3- Specialization Group -1 Elective
  • 4- Specialization Group -1 Elective
  • 5- Specialization Group -2 Elective
  • 6- Open Specialization Elective (Any one)
  • 7- Research Project Report
  • 8- Comprehensive Viva (CV)
  • 9- Total

Elective Papers

Human Resource

  • Personal Growth and Training & Development
  • Team Building & Leadership
  • Industrial Relations & Labour Enactments
  • Negotiation & Counseling

Marketing

  • Marketing of Services
  • Sales & Distribution Management
  • Marketing Research
  • Retail Management

Financial Management

  • Management of Working Capital
  • Management of Financial Institutions & Services
  • Security Analysis and Investment Management
  • Tax Panning & Financial Reporting

Information Technology

  • Database Management System
  • Data Communication & Network
  • System Analysis & Design and Software Engineering
  • Electronic Commerce

International Business

  • International Marketing
  • Export Management and Documentation
  • International Business Environment & Foreign Exchange Economics
  • International Logistics Management

Open Specialization (Choose any one in IV Semester)

  • Insurance & Risk Management
  • Project Management
  • Hospitality Management
  • Rural Management

Curriculum

Semester- I

  • MBA 111 Marketing Management
  • MBA 112 Organizational Behavior
  • MBA 113 Legal & Regulatory Framework
  • MBA 114 Managerial Economics
  • MBA 115 Business Statistics
  • MBA 116 Computer Application in Management
  • MBA 117 Accounting & Financial Analysis
  • MBA 118 Communication for Management

Semester- II

  • MBA 211 Management Accounting
  • MBA 212 Production & Operations Management
  • MBA 213 Operations Research
  • MBA 214 Financial Management
  • MBA 215 Research Methodology
  • MBA 216 Economic Environment of Business
  • MBA 217 Managing Human Resource
  • MBA 218 E-Business

Semester- III

  • MBA 311 Supply Chain Management
  • MBA 312 Strategic Management
  • MBA 313 Management Information System
    Specialization Group-1 Elective 1 *
    Specialization Group-1 Elective 2 *
    Specialization Group-2 Elective 1 *
    Specialization Group-2 Elective 2 *
  • MBA 314 Summer Training Project Report

Semester- IV

  • MBA 411 Entrepreneurship, Ethics & Corporate Governance
  • MBA 412 International Business and Trade
    Specialization Group-1 Elective 3 *
    Specialization Group-1 Elective 4 *
    Specialization Group-2 Elective 3 *
    Specialization Group-2 Elective 4 *
  • MBA 413 Research Project Report

The structure of the courses keeps changing; therefore the students should refer to MTU / GBTU website (www.uptu.ac.in) for latest updates.